About Farmoury

What Farmoury Is

Farmoury is a coordination platform — not a retailer, not a logistics company, not a food business. We build and maintain the infrastructure that lets local farms sell directly to local buyers, using collection points that already exist in the community: pubs, independent shops, cafés, and local businesses.

We do not buy food. We do not hold stock. We do not employ drivers or operate warehouses. Each node of the network — the farms, the collection points, the buyers — is responsible for its own part of the relationship. Farmoury provides the platform that makes those relationships possible at scale.

Why We Built It This Way

Most attempts to fix local food distribution fail because they try to own too much of it. They hire fulfilment teams, negotiate with supermarkets, run delivery fleets. The overhead becomes unmanageable and the mission gets diluted.

Our model is different. The collection point host manages their own pickup relationship with their customers. The producer manages their own harvest schedule and sets their own prices. The buyer chooses what they want and collects it at a place that's already part of their week. Farmoury sits in the middle as a thin, reliable layer — handling payments, orders, communications, and visibility — and then steps back.

This means Farmoury scales without proportional overhead. Adding a new collection point doesn't require us to hire anyone. Adding a new producer doesn't require a new logistics route. The network grows through the decisions of its own participants.

Who Runs What

Each part of the Farmoury network operates independently within a shared framework:

• Producers list their available produce, set prices, and fulfil pre-orders on their own schedule. They decide what they grow, when they harvest, and what they sell. Farmoury provides the route to market — nothing more.
• Collection point hosts receive pre-ordered, pre-labelled boxes and hold them for customer pickup. They manage their own space and their own customer relationships. Farmoury routes orders to them and handles the admin.
• Buyers browse, order, and collect. Their relationship is primarily with the collection point they choose and the farms they buy from. Farmoury provides the interface.

Disputes between participants are handled at the local level wherever possible. Farmoury's role is to provide clear terms, a fair process, and a platform that makes doing the right thing the easy thing.

What We Are Not

We are not the right contact for questions about a specific order, a specific farm, or a specific collection point — those are best resolved directly between the parties involved. We are not a complaints department for the food itself. We do not manage individual farm practices beyond the baseline standards required to list on the platform.

If you have a question about how the platform works, or a genuine platform-level issue, we're reachable at hello@farmoury.co.uk. We aim to respond, but we are a small team and cannot guarantee immediate replies.

Our Principles